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19 August 2019 / deal

Loyens & Loeff Luxembourg advised on $3 Billion Financing for Bain’s Acquisition of Kantar from WPP

Loyens & Loeff Luxembourg acted for Goldman Sachs Bank USA, as part of a syndicate of banks including Bank of America Merrill Lynch, Barclays, Credit Suisse, Deutsche Bank, Mizuho, Morgan Stanley, Natwest, Nomura, and RBC as legal advisers, on a $3 billion financing package for private investment firm Bain Capital’s acquisition of a majority stake in Kantar from British multinational advertising and public relations firm WPP.

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Kantar is a London-headquartered market research business with more than 30,000 employees in 100 countries. The financing comprised dollar- and euro-denominated leveraged loans and high yield bonds.

WPP plc is a British multinational advertising and public relations company and the world's largest advertising company.

Our Banking & Finance and Tax teams, led by Anne-Marie Nicolas, combined their expertise in advising Goldman Sachs in this transaction.
The Banking & Finance team also included: Elie-Raphaël Soudry (Senior Associate) and Marko Huskic (Associate)
The Tax team also included: Nadège Le Gouellec (Senior Associate)