Loyens & Loeff advises DPG Media on the acquisition of publishing company Sanoma Media Netherlands
With the acquisition of Sanoma Media Netherlands, the Netherlands' largest publisher of magazines, DPG Media acquires a high-performing and complementary portfolio of news media, magazines, and online services. This acquisition will also allow DPG Media to compete on the advertising market with tech giants like Google and Facebook, and increase its digitalization process. In the EUR 460 million deal, various practice groups of Loyens & Loeff advised the media company on all aspects of the transaction.
In the Netherlands, DPG Media already owned a number of major newspapers, like de Volkskrant, Algemeen Dagblad, Trouw and Het Parool, the national radio station QMusic, and several websites, from a recruitment communication website to a price comparison website. Their portfolio is now further expanded with popular magazines like Margriet, Libelle, and Donald Duck, and the free news website Nu.nl, allowing the cross-media company to strengthen its position as local player on the advertising market.
Harmen Holtrop, partner at Loyens & Loeff: “As lead counsel to DPG Media, we advised the media company at every step of the acquisition. From due diligence in France, Belgium and the Netherlands, to representation before the Dutch competition authority, and assistance during all negotiations with Sanoma Media Netherlands. We are grateful to DPG Media for their trust in our team. Thanks to our international and multidisciplinary approach, we were able to offer them truly integrated advice.”
Harmen Holtrop
Partner Attorney at lawHarmen Holtrop, is member of the corporate practice group in our Amsterdam office. He is co-chair of the corporate practice group. He is a member of the private equity team.
T: +31 20 578 59 24 M: +316 51 79 40 27 E: harmen.holtrop@loyensloeff.com
Klaas Wiersma
Partner Attorney at lawKlaas Wiersma, attorney at law, is the chairman of the Employment & Benefits practice group in the Netherlands. He has over 20 years’ all-round experience in employment law, with a particular focus on the employment aspects of, mostly international, M&A-deals, co-determination procedures, restructurings and collective dismissals, and cross-border employment.
T: +31 20 578 59 60 E: klaas.wiersma@loyensloeff.com
Kim Lucassen
Partner Attorney at lawKim Lucassen, attorney at law and partner, is a member of the Competition & Regulatory practice group.
T: +31 20 578 52 39 M: +31 6 53 42 64 54 E: kim.lucassen@loyensloeff.com
Lisanne Bakker
Senior Associate Attorney at lawLisanne Bakker, attorney-at-law, is a member of the Corporate practice group in our Amsterdam office.
T: +31 20 578 50 30 M: +31 620 62 40 39 E: lisanne.bakker@loyensloeff.com
Roos van den Berg
Associate Attorney at law T: +31 20 578 50 70 M: +31 6 22 56 78 74 E: roos.van.den.berg@loyensloeff.com
Gert-Wim van de Meent
Partner Attorney at lawGert-Wim van de Meent, attorney at law, is a member of the Competition & Regulatory practice group and the Loyens & Loeff Benelux Food & Beverages team.
T: +31 20 578 55 38 E: gw.vdmeent@loyensloeff.com
Robert Fröger
Associate Attorney at lawRobert Fröger, attorney at law, is a member of the Competition & Regulatory practice group in our Amsterdam office.
T: +31 20 578 56 20 M: +31 6 20 59 35 14 E: robert.froger@loyensloeff.com
Yannick Geryszewski
Senior associate Attorney at lawYannick Geryszewski, attorney at law, is a member of the Litigation & Risk Management Practice Group in our Rotterdam office. He focuses on software, IT, trade secrets and technology transactions and strategic relationships.
T: +31 10 224 67 72 M: +31 6 53 37 17 62 E: yannick.geryszewski@loyensloeff.com
Ingrid Hijdra
Senior associate Tax adviserIngrid Hijdra, tax adviser, is a member of the International tax practice group.
T: +31 20 578 51 93 E: ingrid.hijdra@loyensloeff.com
Amit Havenaar
Senior Associate Tax adviserAmit Havenaar, tax adviser, is a member of the International Tax Services practice group and the Transactional Tax team.
T: +31 20 578 53 57 M: +31 653 54 88 24 E: amit.havenaar@loyensloeff.com