Publicis Groupe Benelux acquires Boomerang
Loyens & Loeff advised Publicis Groupe on its acquisition of Boomerang, an independent creative agency.
Publicis Groupe Benelux has acquired Amsterdam-based agency, Boomerang, adding repower to its dynamic creativity and content offering for global and local clients. Through the partnership, Boomerang’s clients will have direct access to the scale, media- and creative capabilities of Publicis Groupe.
Antoinette van der HauwPartner Attorney at law
Antoinette van der Hauw, attorney at law, is a member of the Corporate/M&A practice group. She specialises in (national and international) corporate law transactions and joint ventures. Antoinette focuses on private equity transactions and management participation. Antoinette also has extensive experience in the field of warranty & indemnity insurance.T: +31 20 578 52 29 M: +31 6 23 52 59 92 E: [email protected]
Gerda de JongSenior Associate Attorney at law
Gerda de Jong, attorney-at-law, is a member of the Corporate/M&A practice group in our Amsterdam office. She focuses on (cross-border) mergers and acquisitions and joint ventures. She is also a member of the healthcare sector team.T: +31 20 578 50 58 M: +31 6 54 90 54 18 E: [email protected]
Koen van MiddelaarAssociate Attorney at law
Koen van Middelaar, attorney at law, is a member of the Corporate practice group in our Amsterdam office.
Before joining the Corporate practice group, Koen was a member of the Litigation & Risk Management practice group, where he gained experience in advising and litigating on commercial and corporate disputes.