Loyens & Loeff advised Bacardi Limited on its acquisition of the full ownership of Patrón Spirits International AG from John Paul DeJoria, a founder of Patrón. Patrón Spirits International AG holds the brand PATRÓN®, the world’s top-selling ultra-premium tequila. The transaction represents an enterprise value of USD 5.1 billion and follows a long and successful relationship between the parties starting with the acquisition of an initial minority stake in 2008.
The Loyens & Loeff team advising Bacardi Limited on this matter was led by partner Margriet Lukkien (Tax, the Netherlands) together with partner Marco Toni (Corporate / M&A, Switzerland) and Beat Baumgartner (Tax, Switzerland). The team included Fabian Sutter (Tax Switzerland), Aurélien Pasquier (Corporate / M&A, Switzerland), Jana Bieli (Corporate / M&A, Switzerland), Livia Geissmann (Corporate / M&A, Switzerland), Carsten Otto (Tax, Switzerland) and Ruben van der Wilt (Tax, the Netherlands).